2010年6月8日 星期二

Watching My Footprint


Published at the Libertine's Pub, Hong Kong

Last week we were so obsessed with mourning, fighting and cheering for our Goddess of Democracy that we forgot there was another big event happening, which is much more central to our survival – The Air-Conditioning Free Day on June 1.

According to the website of the environmental organization Footprint, 234 schools and a number of unnamed environmentalists had participated in the event with the hope of raising the awareness of reducing carbon footprint. You may wonder why such a meaningful and non-controversial event got such low exposure comparing to the Earth Hour or the Car Free Day. One reason is that our Secretary for the Environment might be too busy doing the laundry for another weekend out in his reusable Act Now t-shirt. Another possible reason is that the act of turning off the air conditioner is not as visual as turning off the lights or making an appearance on the MTR to declare oneself car-free, which provides little incentives for large corporations and government officials to act on, as they could no longer show to the press how environmental-friendly and socially responsible they are, even for just one day.